Design, Illustration, Packaging, United Airlines

Kid’s “Ben Flyin” Snackbox

The Story

I worked to design both the snackbox packaging and the activity sheet that was included inside. The junior AD and I would strategize a narrative for the pieces as a whole; I’d sketch general compositions to hand over to our illustrator. Christian illustrated the imagery to fit a children’s style previously approved by United, and we slid these finished comps into our final print-ready piece.

The Team

Art Director: Erica Kellogg
Junior Art Director: Brittany Campbell
Illustrator: Christian Jackson

Client

United